WITH MY toothpaste is made with YOU in mind. NO paraben, NO SLS, NO triclosan, NO microbead, NO color additives, NO fluoride...basically, NO Yucky stuff! What it DOES have are a whole lot of natural ingredients (making it perfect for adults, children, and pregnant mothers alike!) such as: kaolinite (kaolin clay), xylitol (don't use it on dogs!), stevioside, coconut derived foaming agent, green tea extract, menthol, baking soda, organic rosemary extract, organic calendula extract, and more! | WITH MY toothpaste is made with OTHERS in mind. Each time you brush WITH MY toothpaste, not only are you doing good for yourself, but you are doing good for others! With each purchase, 10% of the proceeds are donated towards life's essentials (water, education) of those in need! | WITH MY toothpaste is made with ALL LIVES in mind. WITH MY believes all lives matter. Not just humans, but also animals, and our environment. And so our products use NO animal ingredients, and we OPPOSE ANIMAL TESTING. In other words, our products are Cruelty-Free and Vegan. We even took out glycerin to avoid use of Palm Oil (for ethical and environmental reasons!). We are PETA and Vegan Society certified too! WITH MY also believes in using sustainable material. And so we use either FSC certified or Recycled paper for our packaging, and are always doing our best for more environmental and sustainable packaging options. | All Ingredients: Lemon Essential Oil, Orange Essential Oil, Hydrated Silica, Tocopheryl Acetate, Organic Rosemary Extract, Pomegranate Extract, Mugwort Extract, Mastic Oil, Quince Extract, Green Tea Extract, Licorice Extract, Peony Root Extract, Hinoki Oil, Eucalyptus Oil, Xylitol, Sorbitol, Aqua, Chamomile Extract, Sesame Leaf Extract, sodium Methyl Cocoyl Taurate, Menthol, Baking Soda, Stevioside, Cellulose Gum, Organic Calendula Extract