Lee Lakosky loves hunting over persimmons more than anything, but found they were incredibly difficult to come by and often messy or inconvenient to use. He asked Wildgame Innovations product developers to create an attractant that could harness the power of persimmons without all the fuss. Three years of rigorous testing resulted in Persimmon CRUSH . Persimmon CRUSH combines the natural attracting power of real persimmons with our high-protein and carbohydrate-packed proprietary base. Before it goes in the bag, the powder goes through a double-screening process; this creates a finely sifted formula that absorbs and releases with incredible long-range, in-your-face power. All that with an irresistible persimmon taste makes this one of the most incredible attractants ever.