The PlayDoh brand stands for the amazing things kids can do, and it gives them the opportunity to create almost anything they can imagine. They can use the wide variety of colors and themed sets to become pretend chefs, discover their ABCs and 123s, practice their motor skills, reimagine their favorite characters, and so much more. It gives them the freedom to turn what they know into something amazing and unexpected and inspires them to shape their own stories. With PlayDoh play, there's always an adventure or masterpiece waiting to happen! As the industry's No. 1 reusable modeling compound*, this quality arts and crafts brand has helped shape imaginations for over 60 years.