Play is the essential joy of childhood. Through play children learn about themselves, their environment and the larger world. At Safari Ltd. We design toys that assist the joy of play. In a highly technical world, the most endangered species is the imagination. Perhaps we should spell that with a capital "I". Without imagination, the individual loses the creative spark. We intend to never let that happen. With the front portion of its body raised in its most menacing pose, this Cobra is ready to strike. Our Wild Safari Wildlife collection features some of the most intriguing animals from around the world. Children love the lively colors and textures, making these toys ideal for imaginative play. Collectors appreciate the intricate hand-painted detail, while animal enthusiasts value the lifelike poses created by our professional sculptors. Safari Ltd has been designing value-priced collectibles for three generations, wowing animal lovers everywhere.