Our 6 in 1, easy-to-rinse, pH balanced dog shampoo cleanses, soothes, deodorizes, softens and conditions the skin and coat in a soothing lather. Safe and gentle enough for daily use. This non-irritating formula has been developed to be used on all types of fur coats and colors. Soothing Lavender, nourishing Vitamin E and conditioning Oatmeal deeply moisturize dry, irritated skin to leave your pet's fur feeling super soft, plush and cuddly. Quickly detangles knots and mats for improved manageability and easier brushing. Helps reduce the amount of future shedding. Restores vital moisture, leaving the coat soft and nourished with touchably soft fur. Long lasting odor control with a delightful, soft powder scent will leave your furry friend feeling happy while smelling fresh and clean. We offer a convenient pump dispenser vs. the leading brands so bathtime is easier for you and your pet