The name Crafter tells you pretty much everything you need to know and has connotations of high quality and also pays tribute to the craftsmen and women upon who the company is founded. Crafter have their history in a small South Korean enterprise called Sungeum Guitars, which supplied classical guitars for the domestic market but who quickly out grew their basement premises. Sungeum are still a recognised and respected brand in South Korea but when it was time to head out into a wider business world a more universal name was decided upon. Crafter now own one of the most modern factories in Asia and have become synonymous with the perfect blend of high-tech production and the traditional craft of guitar making.