[Convenient] Simply circle the month and the day and write in the contents, saving you time; if container is clear, you may choose to circle the date only, making the process even faster. [Reduce food waste] Quickly identify how long food has been in your fridge, or freezer; no more worrying about how long the food has been around. [Organization] Keeps fridge and freezer organized; everyone can now be aware of what is in the containers; easy access for meal prep such as sauces, diced vegetables, marinated food; organize leftovers after meals; good for labeling prepared lunches.