The new BOOYAH Bait Co. Boss Pop top water chugger/popper comes with everything an angler needs to generate vicious surface action - cutting-edge color patterns, super-tight engineering, top-quality components and a feathered back treble hook. It's a versatile top water you can fish with a variety of retrieves to match the mood of the fish. The Boss Pop chugs, spits, walks the dog and skitters across the surface like a panicked baitfish.