Created by a pediatrician to soothe dry, itchy, irritated, eczema prone skin for children of all ages. Free of common skin irritants like fragrance, dye, alcohol, phthalates, and preservatives known as parabens. Offers a rich lather while avoiding harsh sulfates like SLS or SLES. Gluten free, and does not contain formaldehyde or any formaldehyde-releasing compounds. Complies with PEDIATRIC DERMATOLOGIST RECOMMENDATIONS FOR ECZEMA by: being free of harsh lathering ingredients, being hypoallergenic, being fragrance free, and by having a low pH to match the low pH of normal skin which preserves the skin's barrier function. Ingredients were carefully selected for their soothing and hydrating properties—Oatmeal Extract, Licorice Root Extract, Aloe Vera, Provitamin B5, and Hyaluronic Acid. Over 95% of our ingredients are of natural plant-based origin. This gentle cleanser is cruelty free, vegan, dermatologist tested and for optimal results should be used with irritant free Happy Cappy Moisturizing Cream. It is an excellent companion to Dr. Eddie's Happy Cappy Medicated Shampoo & Body Wash.