Sony DSCP72 Cyber-shot 3.2MP Digital Camera w/ 3x Optical Zoom
The fun, easy-to-use Sony Cyber-shot DSC-P72 digital camera packs in more pixels and more features than its predecessor. With its 3.2-megapixel resolution, the Cyber-shot DSC-P72 produces stunning images in a diverse range of conditions. The Cyber-shot DSC-P72 bumps up the optical zoom to 3x from the DSC-P52's 2x rating, helping you bring distant subjects closer. It's also one of the first Sony cameras to be compatible with Memory Stick Pro.
Step-up Value
Here's a Sony feature that adds value to this digital camera and differentiates it from other models in the Sony lineup.
AF (Auto Focus) Illuminator: Briefly lighting the scene in low- or no-light conditions, AF Illuminator insures a positive focus lock, allowing you to accurately establish and maintain focus in difficult situations.
Optics and Resolution
The 3.2-megapixel resolution creates images large enough to print 11-by-17-inch enlargements. The 14-bit DXP system plus Super HAD CCD combine to produce excellent image detail and stunningly smooth contrast and color rendition. The Cyber-shot DSC-P72 offers a 3x optical zoom and 3.2x digital zoom for a 9.6x total.
Storage and Transfer
Images are stored on Memory Sticks, and a 16 MB Memory Stick is included. The Cyber-shot DSC-P72 is also one of the first Sony cameras to be compatible with optional Memory Stick Pro media, which can extends data capacity up to 1 GB.
Images can be downloaded to either a Mac or PC via USB connectivity, which means it can be connected to any USB-based Windows 98/Me/2000/XP and Mac OS 8.6 or later computer without installing any software.
Movie Mode
You can capture far more than still images with the MPEG Movie VX function. Most digital cameras' movie modes are limited to 30- or 60-second clips, but the Cyber-shot DSC-P72 can keep shooting until you've filled the memory card. When used with Memory Stick Pro media you can shoot approximately 22 minutes of video.
More Features

1.5-inch LCD monitor and true-zoom optical viewfinder for more accurate framing at eye level
The three-area multipoint autofocus can intelligently focus on the subject and avoids mistakenly focusing on the background
A multi-burst mode captures 16 images (320 x 240) as part of a single 1,280 x 960 image and plays them back sequentially in the camera
The Multipattern Measuring feature establishes a maximum exposure value, independently light metering 49 points of the frame, even where pronounced highlight and shadow are not centered
Five scene modes: twilight, twilight portrait, landscape, snow, and beach.
Built-in flash with red-eye reduction, auto, forced on, forced off, and slow-syncro modes Power, Size, and Contents
The camera is powered by the NH-AA-DA rechargeable NiMH battery (included). It measures 4.7 by 2.3 by 1.3 inches and weighs 7.9 ounces. This package includes the Cyber-shot DSC-P72 digital camera, 16 MB Memory Stick, battery and battery charger (BC-CS2), USB and AV cables, wrist strap, and CD-ROM with imaging software and USB drivers for Windows and Mac.

Looking for a compact digital still camera that gives you the power to take great pictures under a variety of conditions? Put the power of Sony digital photography in the palm of your hand with the Cyber-shot DSC-P72 digital still camera. The DSC-P72 gives you whopping 3.2 megapixel effective resolution, 3x optical zoom, 0 to 3.2x Smart Zoom (at VGA size) digital zoom, and the smart Sony features that let you take incredible pictures with point-and-shoot ease.
You get intelligent flash technology, high-tech auto-focus and auto-exposure modes, and fun stuff, too, like MPEG movie modes, voice memo and e-mail modes, and 16-frame multi-burst animation. Plus, the DSC-P72 comes with a USB 2.0 interface and convenient rechargeable NiMH batteries with included charger.
1/1.8" 3.2 Megapixel Effective Super HAD CCD
Super HAD (Hole Accumulation Diode) CCD's provide excellent image quality by allowing more light to pass to each pixel, increasing sensitivity and reducing noise. QXGA (2048 x 1536) image size with its high resolution CCD, the DSC-P72 captures in 4 different image sizes, with selectable Fine or Standard JPEG compression.
3X Optical Zoom Lens
To help frame your shots for better digital pictures. Optical Zoom helps you bring distant subjects closer & pull back for wide shots.
0 - 3.2X Smart Zoom (at VGA Size)
Smart Zoom intelligently uses the full CCD to let you zoom into the portion of interest by cropping the image size--thus avoiding the image degradation of Digital Zooms.
3 Area Multi-Point Auto Focus
Evaluating 3 separate focus areas of the frame, Multi-Point AF can intelligently focus on the subject and avoid mistakenly focusing on the background.
Multi-Pattern Measuring
Independently light-metering 49 points of the frame, Multi-Pattern Measuring establishes the optimum exposure value, even in scenes where pronounced highlight and shadow are not centered in the frame.
Scene Selection Mode
With 5 Scene Modes, camera parameters can be matched to the shooting conditions. Twilight, Twilight Portrait, Landscape, Snow and Beach presets make it easy to optimize difficult shooting environments.
1.5" LCD Monitor
Monitors the scene for accurate framing. 123K pixel and anti-glare coating help provide excellent viewing and image playback clarity, even outdoors.
True Zoom Optical Viewfinder
Provides accurate framing at eye level, great for added stability and following fast moving subjects.
Multi-Burst Mode
Captures 16 320x240 frames as part of a single 1280x960 image which plays back sequentially in the camera. Selectable 1/7.5, 1/15, 1/30 second frame intervals provide convenient motion analysis.
MPEG Movie VX Mode
Captures VGA (640 x 480) high frame rate (16 frames per second) audio/video clips with length limited only by the capacity of the media. Video Mail mode captures smaller file sizes suitable for email.
Rechargeable NiMH Batteries
Long-lasting power is provided by 2100 mAh rated Nickel Metal Hydride (NiMH) Stamina batteries with BC-CS2 external charger. Or, choose "AA" Alkaline cells or optional AC adaptor.