You are looking at a Bulk Bag of 50 count 3" Sticks! This is a private label brand offered to you by Christopherson Bait! This is a Craw Orange swirl color. Every bag is going to be a little different. Sometime it it going to be more orange and some it going to have more of the Craw color. This 3" Stick is a salt impregnated soft plastic Jerkbait. It doesn't matter if you are a tournament fisherman or just someone who has a passion for catching Big Bass and a lot of them, this bait will work for you. You can Rig it weightless, Texas Rig, on a Jig head, or Wacky Rig it, it doesn't matter. This Lure works in any conditions. There is a lot of other plastic companies out there.