Meet the G2 Boost Collection, designed to fuel your writing, self-empowerment & self-expression, only from G2 - America's favorite Gel ink pen. Harness the power of color science. Specific colors can affect the way we feel, and how we think. Writing with shades of Pink can improve focus and have a calming effect as pink has been shown to reduce heart rate. Pink softens the fire of red and brings feelings of optimism. Brighter pinks are stimulating and bring forward momentum, while lighter shades are positive, soothing and comforting.