The KitchenAid Mixer brings innovation and style to your kitchen. The 10 mixing speeds provide flexibility and control whether you're creating a new recipe for cupcakes or your famous herb mashed potatoes. And the tilt-back head provides easy access to check on ingredients or change accessories. Use the dough hook for breads, pizza dough and yeast rolls. Whip perfect icings with the wire whip. From main dishes to dessert, the KitchenAid Stand Mixer makes your kitchen dreams a reality. It may or may not say Artisan on the band as pictured and the model number of this model is KSM154GBQ4VB which was a one time run and once they are gone they are gone so order now. Thank you