Just imagine capturing life's extraordinary moments with the precision, power, and flexibility of the Alpha a7 III 24MP UHD 4K Mirrorless Camera with FE 28-70mm Lens. This compact, yet high-performing camera offers an exceptional blend of advanced imaging capability and high-speed performance, making it an ideal choice for both professional photographers and hobbyists.The a7 III is equipped with a newly developed back-illuminated Exmor R CMOS sensor, boasting a resolution of 24.2 megapixels. This innovative sensor, combined with the latest BIONZ X image processing engine and front-end LSI, ensures a data readout speed that is two times faster and a data processing capability that is 1.8 times higher. This results in stunning image quality that you would expect only from a full-frame camera.Experience higher sensitivity and readout speed with the 35-mm full-frame CMOS image sensor. Its back-illuminated structure enhances light collection efficiency, expands circuitry scale, and outputs data at a very high speed, minimizing noise and revealing fine details in every picture. With an extended standard ISO range of 100-51200 (expandable to ISO 50-2048007 for stills), you can shoot at high ISO with no concerns about noise or image deterioration.The a7 III offers a dynamic range of up to approx. 15 stops, providing smooth gradation from shadow to highlight. This gives you greater freedom of creative imaging. The camera's color reproduction performance is dram