Numb away tough pain with maximum strength Icy Hot Pain Relieving Cream With Lidocaine Plus Menthol. This max-strength pain cream works by desensitizing aggravated nerves to give you fast-acting, long-lasting pain relief. Icy Hot Lidocaine Cream helps temporarily relieve pain associated with back pain, muscle pain, foot pain, knee pain and arthritis pain. HOW TO USE: Apply a thin layer of non-greasy Icy Hot Pain Relief Cream With Lidocaine Plus Menthol to the affected area every 6-8 hours; do not exceed 3 applications in a 24-hour period. Wash hands with soap and water after applying.